How to Create Extra Buzz for your Book

Stand out from the crowd with these promotional extras to encourage a reader to pick up and buy your book.

Need some cool swag for a conference or book shop signing? Don’t limit yourself to postcards and bookmarks. Here are other ideas to steal from creativindie:

http://www.creativindie.com/how-to-make-business-cards-bookmarks-and-other-kickass-author-swag-for-your-writing-conference/

If you’re sending out a book for review, be inspired by this packaging idea:

https://kobowritinglife.com/2016/06/30/attention-marketing-packaging/

Tempt readers with a bonus. Checklists or worksheets give extra value to non-fiction readers, but fiction writers can also benefit from this idea. Joel Friedlander shares some great ideas here:

http://www.thebookdesigner.com/2016/06/anatomy-bonus-checklists-cheatsheets-worksheets/

One author learned from the promotional mistakes of her traditional publisher to make her book sales take off:

http://www.thebookdesigner.com/2016/07/book-promotion-do-this-not-that-interview-with-pamela-beason/

Co-founder of Publishing Spark.

We help fiction and non-fiction authors grow their readership with a simple-to-use, no-hassle mailing list service. Check us out.

How to Create Extra Buzz for your Book

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